GONE NUTS
Fem Fel

‘Gone Nuts’ by Fem Fel, is an exclusive music video for Urban Kingdom directed by Nick Donnelly that tells the story of what happens when a young kid starts to emulate the rap music they listen to and don’t understand some of the messages in the music.
Produced for the Urban Kingdom launch in 2011, this was an uncensored warning about other video platforms encouraging musicians using knifes in their video for notoriety, leading to a huge surge in knife crime in London.